Wisefood, a top sustainable packaging e-commerce store in Germany, joins LEEF through acquisition

Berlin/Potsdam-based eco-friendly tableware and takeaway packaging company, LEEF, has announced its acquisition of sustainable packaging startup Wisefood. The acquisition comes as LEEF continues to expand its offerings and reach a wider audience with its innovative products made from palm leaves.

Wisefood, founded in 2018, gained recognition after appearing on the popular German reality TV show “Die Höhle der Löwen” (known as “Dragons’ Den” or “Shark Tank” in English-speaking countries). The company made a name for itself with its edible drinking straws and has since developed other environmentally-friendly disposable tableware products. With clients including major retailers like ALDI and EDEKA, as well as wholesalers like METRO and TRANSGOURMET, Wisefood has seen success and growth in the past few years.

Founder and managing director of Wisefood, Philipp Silbernagel, expressed his confidence in the acquisition, stating, “We have been collaborating successfully with LEEF for several years in the field of palm leaf products. This cooperation has always been enjoyable, and we are confident that we have found the perfect buyer in LEEF.”

LEEF’s managing director, Claudio Fritz-Vietta, also commented on the acquisition, saying, “We are happy to welcome Wisefood to the LEEF Group. There is a strong demand for sustainable to-go packaging among restaurants and consumers. This acquisition will allow us to quickly open new sales channels in retail and e-commerce with LEEF while also developing a second strong brand.”

The acquisition is expected to boost the total turnover of the LEEF Group this year and further contribute to the company’s growth trajectory. Plans are already in place to merge the two companies in 2025, with LEEF preparing for another financing round.

LEEF, known for its use of carbon-free and compostable palm leaves in its products, aims to create innovative and sustainable solutions for tableware, takeaway, and packaging. The company has a strong commitment to ethical and fair production practices and is the largest patent holder worldwide for leaf-based packaging. Its own initiative, LEEF unlimited, has brought its premium tableware to popular festivals such as Lollapalooza and Karneval der Kulturen, with a promise to protect one square meter of rainforest for every plate sold.

LEEF’s dedication to sustainability goes beyond just a marketing strategy, as it is an essential part of the company’s long-term growth and economic success. The company has consistently shown that it is possible to produce aesthetically appealing and sustainable products at a large scale.

For more information, including interviews, images, and bios, please visit the LEEF press kit or contact Diana Hagenberg at diana@leef.bio or +49 173 3895496. The Wisefood press kit is also available for further information.