Private sector urged to help craft ‘Tatak Pinoy’ implementing rules

By John Victor D. Ordoñez, Reporter

A SENATOR has urged the private sector to help the government craft the implementing rules and regulations (IRR) of a recently signed law seeking to boost the competitiveness of Philippine products.

“We encourage the private sector to participate in the process as their input would be essential as the ultimate beneficiaries of the law,” Senator Juan Edgardo M. Angara, who had sponsored the law in the Senate, said in a statement released on Tuesday.

In February, President Ferdinand R. Marcos, Jr. signed into law Republic Act No. 11981, the Tatak Pinoy (Proudly Filipino) Law, which encourages local companies to elevate the quality of domestic products to make them competitive with their global counterparts.

It will set up a Tatak Pinoy council headed by the secretary of the National Economic and Development Authority to carry out the multi-year strategy that aims to foster innovation and technology-driven local businesses.

Mr. Angara said the Tatak Pinoy Council will hold focus group discussions and public consultations this month with industry players from agriculture, manufacturing, and the services sector among others.

“With Tatak Pinoy, there is now a bigger opportunity for the Philippines to finally break out and join the ranks of the world’s fastest-growing and strongest economies,” he said.

“We should all work together in grabbing this opportunity for the benefit of our people now and for future generations.”